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This move will not only expand the content IP library of Yuewen short dramas, but also create related film and television works through animation IP. Before Tencent Animation was acquired, it launched the short drama Starting with a Mountain adapted from the comic of the same name, as well as a fan-generated vertical screen short drama based on the Under One Person IP. Also in December, the Short Drama Galaxy Incubation Plan, launching three major business initiatives: a -part IP cultivation plan, a -million-yuan creation fund
to support and explore interactive short dramas, and build a short drama Malaysia Phone Number Data content ecology. Subsequently, China Literature accelerated the production of short plays and turned the IP in its hands into short plays. In January this year, Yuewen Group’s premium short drama The Dragon King of Ten Thousand Ways grossed over RMB million in hours. Immediately afterwards, China Literature once again tried the new track of interactive short dramas. On January , the trailer of the interactive short drama The Bourne Supremacy jointly produced by China Literature,
Huying Technology, Shanghai Film Yuan and Shanghai Film Production was released for the first time. It is reported that this work is also the first in the field of interactive short dramas The two-person interactive work is expected to be launched this year. An employee of China Literature’s content IP business line told Tech Planet that there are multiple short drama plans internally, including plans to turn top IP into short dramas to increase its presence in the short drama market.
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發表於 2024-3-11 16:39:14