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Or have any special skills that apply to their job? Keep in mind that a person’s professional life can (and often does) extend to the role they play within their household or community. People who are full-time students, stay-at-home parents, and so forth may not have traditional jobs, but they still spend money and make buying decisions, sometimes on behalf of their entire household. Adjust your buyer persona questions accordingly. What are your customer’s core values.
Everyone has a deeply held set of core values, and your customers are certainly no different. Those values play an essential role in your customers’ lives. Knowing what they are can help you figure out what’s most important to those who ICTP Conference 2017 buy your products and how best to market your products to them. Get to the bottom of them by asking buyer persona questions like the following. What are your customer’s life goals, both professionally and personally.
Where does each goal fall on their list of priorities, and how do they determine that? How does your customer go about making everyday decisions? How does their decision-making process relate to their spending habits? What role does money play in your customer’s value system.Getting a good read on what’s most important to your customer, both inside and outside of a professional context, doesn’t just help you close sales with those people.
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發表於 2024-3-16 18:07:01