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Naturally, it d be better for you to target the first keyword more search volume, yet low competition . Even though you re trying to rank your content, remember that you should still write with a people-first mentality. Where to insert keywords keywords are the title meta title, the meta description, a header sub header or two, and, the conclusion. Those are the elements that search engines look at closely. It is also a good practice to spread keywords throughout the body of your blog post. But be careful.
You may have heard about the % distribution rule. Some people say and some others even photo editing servies say Please, ignore them, I beg you For your own sake Here s why a long-tail key phrase must seem natural within the post. But if you try to forcefully add them too frequently at you have to add them at least once every words, that s just too much and too unnatural it wouldn t be people-first content any longer. So, focus on writing a good post, and if you do, chances are that your topic will come up naturally every words, without having to force it.

No, it won t be the exact long-tail keyphrase, but like I said, Google and other search engines are smart enough to understand your context even if you do not add the exact keyphrase a bazillion times. Pro tip Do not try to focus on too many keywords in one blog post; choose one that reflects your topic the best, and stick with it. If other keywords come up naturally in your writing, great, but don t go out of your way to focus on them.
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